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SFX Entertainment to re-launch Beatport, add Streaming Service in 2015

SFX Entertainment, the massive company behind festivals like Tomorrowland, Mysteryland, Sensation, Life In Color, and Beatport, has big plans for one of its acquisitions in 2015. According to the Wall Street Journal, the company has plans to relaunch Beatport with a new streaming service. Instead of only selling songs, the new site will reportedly feature a free, ad-supported streaming service and included the ability to listen to Beatport’s catalog of music on-demand.

Not completely moving away from the ability for users to purchase music, the new Beatport will keep its online store in tact. Destined to be an updated version of the current Beatport Pro, one of the company’s main source of revenue will only be slightly affected. The main hurdle now seems to be the ability to attain licenses to stream the content, although dealing with the music industry’s big three may be able to be avoided. Now joining the race between companies like Spotify, Pandora, Youtube’s new Music Key, and Apple’s Beats Music streaming service, SFX Entertainment’s latest power move looks to drastically change one of electronic music’s longest running entities.

Via: DancingAstronaut

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YouTube launches paid music streaming service

For the time being, the service is only available in the U.S., United Kingdom, Spain, Portugal, Italy, Ireland and Finland. Interested users can apply for an invitation on the service’s homepage.

YouTube’s long-awaited foray into the music streaming industry has finally made its debut. Dubbed Music Key, YouTube’s paid streaming service lets its users stream music without ads, in addition to listening without an internet connection. Two price options are currently being offered: a $7.99 per month option is available to beta invitees, while a more expensive option that will cost an extra two dollars will be available when the service is finally offered publicly. The more expensive option will also get subscribers a membership to Google Play Music, currently one of the streaming industry’s most lauded services.

 

Via : Dancing Astronaut

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Sony Music CFO publicly questions the value of free streaming services

Sony Music Entertainment, which currently has Calvin Harris, Kygo, Madeon, and Daft Punk on its roster of electronic music talent, has reevaluated its stance of free streaming services. In light of Taylor Swift pulling her music from Spotify, the company’s Chief Financial Officer had a lot to say about the industry powerhouse’s stance.

“What it all really comes down to is how much value are the music company and the artist getting from the different consumption methods. The key question is, are the free, ad-supported services taking away from how quickly and to what extent we can grow those paid services? That’s something we’re paying attention to as content owners who license our content to the different platforms,” Sony Music’s CFO Kevin Kelleher commented at an investor briefing. With Youtube gearing up for a full frontal assault on Spotify’s streaming dominance with its impending service, Sony Music Entertainment has already reached a deal with the video streaming titan to have content on its new Music Key.

Via : Dancing Astronaut
Source : Wall Street Journal

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Mixcloud’s new paid tiers

The London-based music streaming site known as Mixcloud, who acts as a hub for long-form EDM content such as podcasts and mixes from our favorite artists, has always been free to use as long as you can put up with the occasional advertisements that interrupt your listening. But with Mixcloud’s new paid tiers, which come at a small but manageable cost, you can avoid these adverts.

The first tier, known as the premium tier, will cost the user $6.99 a month or $69.99 for a full year. This will allow you to listen to your music free of advertisements. The PRO tier is the second level available for subscription, and will run you $15 for a month or $135 for the full year. While this is a bit more spendy compared to the first paid tier, it will open up a marketing toolbox similar to Soundcloud’s top-tiered feature which will allow users to see analytical data of who is listening to their music, as well as from where.

Mixcloud’s co-founder Nico Perez recently explained to Billboard that the new tiers will be good for both rights owners and creators. The funding from the tiers will go towards paying music royalty companies who in turn help artists get compensation for their work. Perez states that, “. . .in the USA, the per-track royalty rate that we pay to SoundExchange roughly doubles, and so that extra money should flow to the artists,”

With these new features, it would appear that the people over at Mixcloud have been having a busy year thus far. Mixcloud has seen the addition of a handful of other cool features, one of which includes a ‘repost’ feature similar to that seen on Soundcloud. The company’s CTO, Mat Clayton, expressed his excitement about these new features by saying “We’re excited to launch this feature; it’s had a lot of demand from our community, particularly the content creators on the platform. . . It will open up a number of new ways to share and discover content on Mixcloud.”

Via Billboard

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SoundCloud introduces ads, heads towards paid subscription service

After a year of highs and lows for digital music streaming service, SoundCloud has announced plans to introduce advertising to its services alongside a creator partner program. The word came from founder and CEO Alex Ljung, who took to the platform’s blog to announce that the service would be taking on a select amount of high end brands as advertising partners, claiming that its ‘On SoundCloud’ initiative will ‘lay the foundations for creators to make money from their work on the platform.’

Pointing towards a speculated future in which SoundCloud is to become a paid subscription service, the platform will start by giving artists and label’s a shot at collecting royalties from their uploaded music for the first time. By invitation only, select users will be gradually invited to become premiere partners, giving them US facing advertisement scope from such partners as Red Bull, Jaguar and other high-end brands. No immediate timelines for its roll-out have been set, but the tone of Ljung’s post makes the move sound imminent, though ultimately affecting the North American market first.

2014 was the year SoundCloud finally had to answer to its unprecedented success. With major labels seeking equity in return for the use of copyrighted material on the platform, their move to advertisements will garner two significant considerations for users new and old alike: user experience and ease of monetization. Many have argued that this is a ‘better late than never’ move from the company, but users already hit by their rolling glitches and heavy handed takedowns are sure to approach sceptically. In the wake of Twitter dropping their interest in purchasing the platform, this could be a make or break move for SoundCloud in the final stretch of 2014.

Via DancingAstronaut

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Spotify teams up with BandPage

If you’ve ever been daunted by a festival merch line or passed on a DJ tee because you’d have to carry it around all night, a solution is coming from an unlikely place. Streaming service Spotify will now host an artist’s merchandise along with their music as a result of their new partnership with BandPage, and a t-shirt isn’t all that’s on offer. In the official announcement of the partnership, Spotify’s Mark Williamson explained that the service would be offering up “experiences” alongside more traditional merch, and encouraged artists to get creative with things like exclusive online shows, soundcheck access, or random adventures. While this opportunity extends across the music spectrum, Porter Robinson was one of the first to hop on board, offering a VIP Meet and Greet at dates on his Worlds Tour alongside a mask from the “Lionhearted” music video.

Though new to Spotify, BandPage has already partnered with Vevo, XBOX Music, Rhapsody and others, and provides a direct revenue opportunity for artists that have long complained about Spotify’s low royalty rates. Now essentially gaining 40 million potential customers all able to instantly gratify their craving for more than music, artists have found a little more to love about the streaming service.

 

Via Billboard

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